‘Sadhna’, Jagdish Temple road, Udaipur is the 23rd shop under FAIR TRADE INDIA brand. The shop was relaunched as ‘Sadhna FAIR TRADE INDIA’ shop in a formal ceremony organised on 5th March 2013.
Artisans from producer groups, buyers and board members of Sadhna took part in the ceremony. Media persons, government officials and representatives of development organisations were also invited to the ceremony. The FAIR TRADE INDIA branding initiative is being taken up with the support of the European Union and HIVOS under the ProSustain project.
Sadhna now offers more variety of products sourced from several Fair Trade groups in India, in addition to the garments in cotton and silk being produced by its groups. The latest additions to Sadhna’s product range are Dokra crafts and brass jewellery. Sadhna’s shop at the Old Fatehpura, Udaipur had already come under the FAIR TRADE INDIA brand last year. The 23 FAIR TRADE INDIA shops collectively offers a wide variety of products ranging from handicrafts and lifestyle to food.
We are also inviting all to celebrate 8th March – the International Women’s Day with FAIR TRADE INDIA shops. MESH, New Delhi offers a flat 10% discount on all merchandise on 8th & 9th March, 2013….The Ants, Bangalore offers 10% discounts on all women’s garments and jewellery on 8th March 2013…Sasha offers special discount to all women consumers from 8th to 11th March 2013. Please see the list of shops in the link: http://www.fairtradeforum.org/resources/fair-trade-india.
Two more shops, owned by Orupa, situated at Bhubaneswar are formally coming under the FAIR TRADE INDIA brand on 13th March 2013.