Sadhna Launches FAIR TRADE INDIA brand
Published on 23 December 2011
Sadhna launched the FAIR TRADE INDIA brand on 23rd December 2011 in a get together organised at the shop at Old Fatehpura Udaipur. Nearly hundred Fair Trade artisans, staff members and trustees of Sadhna participated in the brand launch. Ms. Leela Vijaya Vergia, Chief Executive of Sadhna opined that brand will add more visibility to the shop. From FTF-I, Jayakumar, Director - Communications also participated in the launch. A 4-day discount sale is also going on as part of the Brand Launch.